Column Control DTX
How to Sell the Value of Test Automation to the C-Suite

How to Sell the Value of Test Automation to the C-Suite

eBooks

Overview

You know first-hand that test automation helps you deliver better software in shorter cycles. But how do you get the C-Suite executives who ultimately buy these solutions to understand the benefits? This guide will help you build a business case for test automation by showing the benefits and placing them within the context of things C-Suite executives care about.

 

How to Sell the Value of Test Automation to the C-Suite

  • The Test Automation Imperative
  • The Essential Element of a Successful Business Case
  • A Step-By-Step Approach to Building Your Business Case
  • The Importance of Statistics, Facts, and Insights
  • Strategies for Getting and Keeping the C-Suite’s Attention
  • Six Common Mistakes to Avoid
  • Questions to Answer When Preparing Your Business Case
  • How to Be an Effective Change Agent

×

*Indicates required field

*Required Field
Preferred method of communication? Change email?
Preferred method of communication?

By clicking the button, you are providing Keysight with your personal data. See the Keysight -Datenschutzaussage Informationen darüber, wie wir diese Daten verwenden.

Thank you.

A sales representative will contact you soon.

Column Control DTX