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Keysight Survey Reveals Growing 5G Industry Readiness and Customer Excitement
Keysight commissioned Dimensional Research to conduct a survey measuring preparation and attitudes toward 5G deployment across the globe. The results showed very clearly that nearly half of global businesses are already deploying 5G networks, or plan to deploy them within the next 12 months. These findings underscore the pent-up consumer demand for 5G: the technology is here, it is real, and customers want it.
Executive Summary
This research finds that the 5G market is well underway, with about half of all companies evaluating or deploying 5G technologies today. Over half of the companies surveyed will roll out 5G solutions and networks over the next 12 months. This report reveals that customer demand is the top driver for 5G technology. Those surveyed indicated that 5G network coverage and capability will expand and create new business opportunities.
This finding underscores that 5G is not technology for technology’s sake – true business needs are pushing the market. For example, financial services, one of the largest industries, ranks third only behind telecommunications and technology industries, in driving the need for 5G.
The 5G market landgrab has begun. First movers offering quality products will have significant advantages, because customers are waiting. Nearly 70% of respondents recognize that product quality requires comprehensive testing.
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